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The Journal

Market notes & guides.

Clear, candid intelligence on buying, selling and living in Oakland — written by the advisors who do it every day.

Selling · Featured    6 min read

How much is my home worth in Oakland?

A valuation is part data, part judgment. We break down the five factors that move Oakland home values most in 2026 — comparable sales, condition, location, timing, and presentation — and the two that owners most often misjudge.

Guides
8 min read

The true cost of selling a house in Oakland, CA

Commissions, staging, repairs, transfer tax and closing costs — a line-by-line look, with ways to keep more of your proceeds.

Selling
5 min read

How to sell your house fast in Oakland — without underpricing

Speed and value aren’t opposites. The preparation and marketing that move a home in under three weeks.

Living
7 min read

The best neighborhoods in Oakland for families

Schools, parks and community — where Oakland families are putting down roots this year.

Buying
6 min read

New construction homes in Oakland: what to know before you buy

Warranties, upgrades, HOA terms and negotiation room — the realities behind that new-build sheen.

Buying
5 min read

A buyer's guide to condos for sale in Downtown Oakland

Walkability, appreciation and the buildings worth watching as downtown keeps rising.

Relocation
9 min read

Moving to Oakland: a newcomer's field guide

Commutes, climate, culture and cost — everything we tell clients relocating to the city.

Market intelligence

Get Oakland's market, monthly.

Quiet off-market listings, pricing trends and neighborhood notes — sent occasionally, never noisy.

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